Botox wholesale cost per unit typically ranges from $8 to $14, depending on your purchase volume, contract tier, and whether you're buying through a group purchasing organization (GPO) or direct from AbbVie Aesthetics. Retail pricing for patients averages $12 to $20 per unit, yielding gross margins of 30–60% before overhead. The spread between acquisition and retail is where medspa profitability lives—and where rebate programs, volume commitments, and competitive pressure collide.

Wholesale Cost Drivers